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CV

August 2020–October 2020

Indian Oil Corporation, Marketing Intern

Work Experience

WHERE I’VE WORKED

Business Analyst | Ernst & Young
June 2022-Present
  • Cultivated strong stakeholder relationships through effective communication, collaboration and alignment of client’s objectives

  • Evaluated internal controls, identifying implementation inadequacies using data analysis techniques, optimizing processes, and delivering 15% cost savings for a leading FMCG brand

  • Conducted competitor analysis and peer benchmarking enabling the development of strategic initiatives

  • Developed net-zero emission strategy for an Indian Private Bank based on Paris Agreement’s 1.5°Cscenario accounting Bank’s growth for their own operations targeting 2050

  • Performed detailed calculations of Scope 1, 2 and 3 emissions using USEPA’s guidelines

  • Assisted organizations in transparently disclosing their ESG goals, targets, and progress

  • Created BRSR report for a prominent textile company, outlining environmental initiatives, social responsibility efforts, and governance impact

Tax & Controversy | Ernst & Young
June 2021-August 2021
  • Researched case studies and assisted in the handling of an ongoing High Court case

  • Actively contributed to the documentation for tax and litigation purposes, demonstrating meticulous attention to detail and compliance with legal requirements

Social Media Strategist | Freelancing 
March 2020–May2021
  • Consulted over 200+ clients from over 40 different countries across the globe

  • Formulated custom strategy, tailored action plans, and content ideas, driving brand success and achieving client objectives

  • Developed comprehensive ideal buyer personas for brands, optimizing audience targeting and enabling effective social media advertising campaigns

Marketing Analyst | KidsHiFive   
December 2020-February 2021
  • Examined the market and competitors and suggested the best strategy

  • Built a viable strategy for the growth of the business

Marketing Analyst | Indian Oil Corporation (IOC)
August 2020-October 2020
  • Conducted surveys and evaluated dealers’ engagement in XTRAPOWER program

  •  Analyzed competitors’ activities and recommended strategies for a seamless process for onboarding of customers and additional benefits to the drivers

Social Media Management | Neha Deepak Shah
July 2020-September 2020

​https://www.instagram.com/nehadeepakshah/

  • Managed Instagram and the Website

  • Advised with marketing ideas for the growth of the page

  • Enforced more than 200 creatives for the stories, reels, and posts

Volunteer Experience

WHERE I’VE WORKED

Marketing member | Kshitij, Mumbai
September 2019-December 2019
  • Every day calling more than 15 companies for sponsorships and going to meetings with companies.

  • Handling the internal database of each sponsor.

Teacher | Spark A Change Foundation
January 2020-February 2020
  • Taught English and Mathematics after college to Government School children aged 12-15 yrs.

Education

WHAT I’VE LEARNED

2019–2022

Mithibai College of Arts, Chauhan Institutes of Science & Amrutben Jivanlal College of Commerce and Economics – Mumbai, India

Maharashtra University

9 CGPA

Commerce
2004-2019

Bhartiya Vidya Bhawan Vidyashram - Jaipur, India

Central Board of Secondary Education (CBSE)

93.6%

Extracurricular & Academic Activities

Bachelor of Management Studies

BCG Virtual Experience Program (2020) - (24 hours internship) 

  • Sydney Romantics Virtual experience program with InsideShepra.

Modules completed:

  1. Task 1 - Brand and Authenticity 

  2. Task 2 - Product Design and Craft

  3. Task 3 - Digital Marketing

  4. Task 4 - Community Building

Skills & Languages

WHAT I BRING TO THE TABLE

Microsoft Office Excel

Microsoft Office PowerPoint

Microsoft Office Word

Microsoft Power BI

Alteryx

Adobe Premiere Pro 2020

Clipchamp Video Editing

Hindi

English

Gujarati

French

ADDITIONAL QUALIFICATIONS 

WHERE I WORKED EXTRA

CSRD & ESRS For Corporates | Greenomy Academy

Learnt about Corporate Sustainability Reporting Directive (CSRD) and the EU Sustainability Reporting Standards (ESRS)

2023

Business Intelligence With Power BI Desktop | Udemy

Developed advanced data modeling, dashboard design, and business intelligence skills

2023

Microsoft Power BI 2022: The Complete Guide | Udemy

Learnt basics, creating dashboards, data visualization, analyzing data and DAX formulas

2022

Google Digital Unlocked

Digital Marketing course by Google

92%

Brand Management

Brand management course by the University of London and Business School of London on Coursera

Vardhman Mahaveer Open University, Kota

Rajasthan State Certificate In Information Technology(RS-CIT)

68%

2020
2019
2017

Transform Your Creative Writing With ChatGPT | Udemy

Learnt the efficient way of using ChatGPT

2022

Bachelors of Arts - Kathak

Bhatkhande Sangit Vidyapith, Lucknow

II Division

2010-2018

Interests

OUT OF OFFICE

Meditation

Dancing

Creative Writing

Travelling

Cooking

Reading

© Ritvi Shah

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